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​Jackie Boucher

Senior Designer/Design Director

Jackie Boucher

Jackie has over 20 years of experience taking ideas from concept to final fruition as well as bringing existing brands to life in a breath-taking range of formats.

Jackie has been a creative, strategic problem-solver her whole life and started putting it all together professionally as Designer/Design Manager for the Vancouver Canucks and later for the Vancouver 2010 Olympic + Paralympic Winter Games where she ultimately took on the role of Look of the Games Design co-Manager implementing the Look strategy across all venues as well as the urban domain. This included thousands of projects including designing the extensive city street banner program, the venue identification towers, the kilometers of fence fabric, as well as developing the wayfinding standards manual for all the venues.

Since 2010, Jackie’s worked on many large-scale international events and has supported a variety of not-for-profit organizations, technical organizations, and public service clients. Jackie designed the Uplift Co. brand and has completed a number of graphic identities and reports for transportation planning in the City of Fernie, Port Alberni, and the Cowichan Valley Regional District.

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